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Convenience translation. If a legal interpretation differs, the original Spanish version controls.
Privacy notice

Comprehensive privacy notice

Privacy notice in accordance with the Federal Law on Protection of Personal Data Held by Private Parties (LFPDPPP). Your information is encrypted and completely separated from other businesses.

Responsible

Identity of the person responsible

Platikia, con domicilio en México, es el responsable del tratamiento de tus datos personales conforme a la Ley Federal de Protección de Datos Personales en Posesión de los Particulares (LFPDPPP) y su Reglamento. Para cualquier atención sobre este aviso de privacidad o el ejercicio de tus derechos, puedes contactarnos a través de tu portal privado o al correo [email protected].

Data

Personal data we collect

We collect information provided when the business creates an account: business name, account-holder contact details, product or service catalog, schedule, business contacts and operational knowledge. During operation we process WhatsApp messages, voice notes transcribed with artificial intelligence, scheduling preferences and interaction logs. When the business or its customer requests an invoice we process tax data: RFC, legal name, tax regime, CFDI use, postal code and delivery email. If the business enables voice replies, the reply text is converted to audio; if it enables calls, the call recording and transcript are processed. We do not collect sensitive personal data as defined in Article 3, section VI of the LFPDPPP.

Purposes

Purposes of the service

Primary purposes (required for the service): operate the business's virtual assistants, reply to WhatsApp messages, manage appointments or orders and the schedule, process quotes, collect online payments and record them, issue tax receipts (CFDI) on request and check registered RFCs against the SAT Article 69-B list, run loyalty programs, generate business metrics and keep the service running. Secondary purposes (not required but beneficial): send communications about new features, generate aggregated performance reports and improve the artificial intelligence models. If you do not want your data used for secondary purposes, you may object by emailing [email protected] with the subject "Negativa finalidades secundarias".

Transfers

Transfers to third parties

Platikia transfers data to the following third parties to operate the service: Meta/WhatsApp (business messaging), Google LLC (artificial intelligence, voice transcription and calendar), Stripe and Mercado Pago (online payments, only when the business enables them), Facturapi (CFDI stamping with the SAT, only when an invoice is requested), ElevenLabs (voice synthesis, only for businesses with voice enabled), Supabase (encrypted database hosting) and Sentry (error monitoring, with personal data removed before sending). These transfers are made under Article 37 of the LFPDPPP as necessary to fulfil the contractual relationship. We do not sell, rent or share one business's data with other businesses or with third parties for advertising purposes.

ARCO Rights

Rights of access, rectification, cancellation and opposition

Conforme a los artículos 22 a 35 de la LFPDPPP, tienes derecho a: Acceder a tus datos personales en nuestro poder; Rectificar los datos inexactos o incompletos; Cancelar el tratamiento de tus datos; Oponerte al tratamiento para finalidades específicas. Para ejercer tus derechos ARCO, envía una solicitud a [email protected]. Responderemos en un plazo máximo de 20 días hábiles conforme a la ley. La cancelación de la cuenta elimina toda la información asociada.

Security

Security measures

We implement administrative, technical and physical security measures in accordance with article 19 of the LFPDPPP: AES-256-GCM encryption for data at rest, complete isolation between businesses, credential hashing, multiple layers of security including defense against prompt injection, input sanitization and origin validation.

Cookies

Cookies and tracking technologies

Platikia uses only strictly necessary cookies to keep the panel session private. We do not use third-party cookies, tracking pixels or advertising tracking tools. We do not track your off-platform activity.

Changes

Modifications to the privacy notice

Any changes will be notified through the business's private panel and published on this page with the last update date. If the changes affect the purposes of the service or transfers, your consent will be requested again. Last update: April 2026.

Authority

Competent authority and applicable legislation

If you consider that your right to the protection of personal data has been violated, you can file a complaint with the National Institute of Transparency, Access to Information and Protection of Personal Data (INAI). This privacy notice is governed by the LFPDPPP, its Regulations and the Privacy Notice Guidelines.

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